LINK CHEF, LINK LOVE
The origin of LINKChef® is simple—it's all about linking understanding and love.
The founder Jason.L grew up in a family known for top-notch kitchen appliances. After graduating in structural design, Jason took charge of developing the juicer line within the main factory's consumer linkage program, leading to a clash with his father. His father wanted to avoid "quick" features to preserve juice quality, while Jason believed modern life needed convenience and new technology. Despite their differences, Jason’s father continued to personally make fresh juice at every family gathering, even though he was busy and not a skilled cook.
A heated argument at a family gathering revealed the divide. Jason watched his father meticulously clean the juicer’s fine mesh screen and criticized his obsession with details. His father explained that this fine mesh was crucial for purity, and thorough cleaning prevented mold and odors. This moment made Jason realize he hadn’t fully understood his father’s dedication.
Determined to bridge the gap, Jason began collaborating with his father on slow juicers. They focused on perfecting every detail—preparing ingredients, choosing the right filters, adjusting speeds, and controlling pulp dryness. Jason discovered the joy of meticulous craftsmanship and the satisfaction of refinement.
Realizing that true innovation combines tradition with modern needs, Jason proposed a redesign to tackle cleaning issues while preserving juice quality. With family resources, he developed the Rush Clear™ series—an advanced juicer that balances efficiency with easy maintenance.
Jason and his father chose the name "LINKChef" because they believed understanding and love link diverse ideas together, uniting their commitment to health with the convenience of innovation.